The Ultimate Pinterest Image Size & Dimension Guide 2021

If you’ve been wondering what the recommended Pinterest image size and dimension for creating various types of pins are, I created this guide for you.

Pinterest has a recommended image size, format, and dimension for each pin type (whether regular pins, square pins, video pins, or idea pins).

And it is uber important you publish your pins at the ideal sizes, formats, and dimensions. This would help you get better performance, ensure they are not truncated, and help you succeed with your Pinterest strategy.

So what exactly is the recommended image size and dimension when making pins for the visual search engine?

This is what we’ll look at in this post.

Let’s jump right in.

Best Pinterest Image Size Guide 2021

According to the Pinterest product specs guide, here’s a breakdown of the various pin sizes and their recommended size and dimension:

PIN TYPE	ASPECT RATIO/DIMENSION
Standard Pin	2:3 (1000px x 1500 px)
Square Pins	1:1 (1000 x 1000 px)
Long pins	1:2.1 (1000 x 2100 px)
Idea Pins	9:16 (1080 x 1920 px)
Collections Pins	2:3 (primary) & 1:1 (secondary)
Standard Video Pins	2:3
Square Video Pins	1:1
Vertical Video Pins (Portraits)	9:16
Long Video Pins	1:2
Carousel Pins	1:1 or 2:3
Infographic Pins	1:3
Profile Picture	165 x 165 px
Board Cover	222 by 150 px

Pinterest Standard Pin Size & Dimension

For Pinterest standard pins, the ideal Pinterest image size is 1000 x 1500px with an aspect ratio of 2:3.

These pin specs apply to both organic Pins and ads.

Pinterest recommends this optimal ideal size and dimension to guarantee the best pin image quality possible.

If your standard pin doesn’t align with this size and ratio, it could be truncated in the feed and deliver a poor experience to your audience.

Here are the specs for creating Pinterest standard pins:

• Aspect ratio – 2:3 (1000 x 1500 pixels)
• File type – PNG or JPEG
• Max file size – 20 MB max

Pinterest Square Pin Size & Dimension

The ideal size and aspect ratio for Pinterest square pins is a 1:1 aspect ratio with 1000 x 1000 pixels.

A Pinterest square pin has a square size, just like Instagram posts. You can share your Instagram posts as a pin to your Pinterest account.

When it comes to creating pin images strictly for Pinterest, it is recommended to create standard pins (2:3 aspect ratio), not square pins.

Pinterest Long Pin Size & Dimension

For Pinterest long pins, the ideal size and dimensions is 1000 x 2100 pixels with an aspect ratio of 1:2.1.

If you create pins with an aspect ratio greater than 1:2.1, the pin will be truncated on Pinterest.

And when this happens, it will deliver a bad experience to your audience and negatively affect your Pinterest account performance.

So you should ensure you use an aspect ratio of 1:2.1 (1000 x 2100 pixels) when creating Pinterest long pins.

Pinterest Idea Pin Size & Dimension

For Pinterest idea pins, the ideal size dimension is 1080 x 1920 pixels with an aspect ratio of 9:16.

Pinterest idea pins are created as a single pin combining a set of multiple videos, images, lists, and custom text.

They are only available in an organic format (no ads) and have the following specs:

• Aspect ratio – 9:16 (1080 x 1920 pixels)
• File type Image – .BMP, .JPEG, .PNG, .TIFF, .WEBP
• Video – .MP4, .MOV, .M4V
• Encoding – H.264 or H.265
• Max file size – Android and iOS: 16MB recommended
• Web – 20MB max (images) & 100MB for (videos)
• Video length – 1-60 seconds

Pinterest Collections Pin Size & Dimension

Pinterest Collections pins combine multiple images and are featured on the feed on mobile devices as one main image above three smaller images.

Essentially, you have a hero image creative image (which appears on top) and a minimum of three secondary creatives to make up a Collections pin.

Pinterest advises that you must have the same aspect ratio of 1:1 (square) or 2:3 (vertical) for all creatives.

And they recommend making your secondary creatives with a 1:1 aspect ratio to best control how they appear in people’s feeds.

To deliver the best experience and not have your Collections pin looking wonky, your hero creative should have a 2:3 aspect ratio (standard pin size) while secondary creatives should maintain a 1:1 aspect ratio (square pin size).

Here are the specs for creating Pinterest collection pins:

• Aspect ratio – All creatives must have the same aspect ratio of 1:1 (square) or 2:3 (vertical).
• File type – PNG or JPEG.
• Max file size – 10MB.
• Quantity – 1 Hero creative and 3 – 24 Secondary Creatives

If you’re using a video for your hero creative:

• Aspect ratio – 1:1 (square) or vertical (2:3 or 9:16).
• File type – .mp4, .mov or .m4v.
• Encoding – H.264 or H.265.
• Max file size – 2GB Max.
• Video length – 4 seconds – 15 minutes.

These specs above apply to both organic collections pins and collections ads.

Pinterest Video Pin Size and Dimension

There are different types of Pinterest video pins you can post on the platform. And for each video pin type, there’s an ideal size and aspect ratio.

Here are the different Pinterest video pins you can create along with their aspect ratio:

• Standard Video Pin – 2:3 aspect ratio
• Square Video Pin – 1:1 aspect ratio
• Long Video Pin – 1:2 aspect ratio
• Vertical Video Pin – 9:16 aspect ratio

Also, Pinterest has recommended video file specs which you need to remember when creating your videos for best quality and performance.

Here are the specs for creating a Pinterest video pin:

• Aspect ratio – 1:1 (square) or 2:3 or 9:16 (vertical).
• File type – .mp4, .mov or .m4v.
• Encoding – H.264 or H.265.
• Max file size – 2GB Max.
• Video length – 4 seconds – 15 minutes.

These video pin specs above apply to both organic video pins and ads as well.

Pinterest Carousel Pin Size & Dimension

Carousel pins are pins that show up in the home feed and feature multiple images for your audience to swipe through.

They consist of either standard pins with a 2:3 aspect ratio or square pins with a 1:1 aspect ratio.

When your audience taps on any image in the carousel, they can swipe through and land on the page you’ve linked to that image.

Here are the specs for creating a Pinterest carousel pin:

• Aspect ratio – 1:1 or 2:3.
• File type – PNG or JPEG.
• Max file size – 32 MB per image.
• Quantity – 2-5 images per carousel.

These carousel pin specs above apply to both organic carousel pins and ads as well. Carousel pins are mostly used to tell a story, showcase different product angles, or promote multiple products.

Pinterest Profile Picture Size & Dimension

The ideal dimension for a Pinterest profile picture is 165 x 165 pixels (which will be cropped into a circle).

You should use a photo that’s clear, high-quality, not blurry, and maintains the right dimensions.

If you’re using a Pinterest business account, you could decide to use your logo as your profile photo. But if you’re building a personal brand, a personal photo is your typical best bet.

When someone comes across your profile, the first thing they likely set their eyes on is your Pinterest profile photo.

That’s your primary way of telling your audience who you are and what you represent.

And as such, you want to make sure you make a great impression with your profile photo.

Pinterest Board Cover Size & Dimension

Pinterest boards are like categories in your Pinterest account and they help you organize your pins.

They usually come with a board cover which you should use if you care so much about organization and branding.

The ideal size and aspect ratio for Pinterest board covers is 222 by 150 pixels.

When creating your Pinterest board covers, ensure you use higher resolution images so your board covers won’t look blurry.

FAQs on Pinterest Image Size & Dimension

Final Thoughts

If you’ve been wondering what sizes and dimensions your pin should be, I believe you now have your answers.

Knowing the exact dimensions for various pin types you want to create would help you save time in the creation process.

Not only would using the ideal dimensions save you time but you’ll get better performance and ensure your pins aren’t truncated in the Pinterest home feed.

If you’re having any trouble creating amazing, click-worthy pins, feel free to check out and take advantage of our Pinterest pin designs services.

Also, would love to hear your thoughts about the Pinterest image size guide and how helpful you found this post.

Drop a comment below.